Plan is a product strategy consultancy.
We help companies work out what to do next.

Plan Views

Design and the Depression

The argument that an economic crisis is good for design is far from the harsh reality of a recession

Transformation Design

When designers and politicians put their heads together, are we seeing the dawn of a brave new world or just the re-birth of Big Brother?

Island Mentality

The role British Design should play in the 21st century creative economy

Creative Accounting

Why the UK government has unrealistic hopes of design

New German Thrift

What lies behind the German cult of bargain-hunting?

Technological Change within Social & Business Dynamics

Why it's worth taking a step back for a wider view of technological change